Photo: Zaposlenici Instituta za turizam

Sara Melkić MA

  • Education
    • 2017. - 2018./9. - Faculty of Economics and Business Zagreb, Graduate university study, Tourism, MA
    • 2013. - 2017.      - Faculty of Economics and Business Zagreb, Undergraduate university study, BA

     

    Professional Development:

    • 2018.     -   ITHAS - International Tourism & Hospitality Academy at Sea, UNWTO Affiliate member: Marine Tourism, Hrvatska
    • 2016.     -   International Research Camp ŠPIC, Ekonomska višja strkovna šola, Murska Sobota, Slovenija
    • 2016.     -  ITHAS  - International Tourism & Hospitality Academy at Sea, UNWTO Affiliate member: Planning Tourism Development in Emerging Destinations, Hrvatska
    • 2015.    -   ITHAS - International Tourism & Hospitality Academy at Sea, UNWTO Affiliate member:  Sustainable Development of Tourism Destination, Hrvatska
  • Professional experience
    • 2020. – today - Institute for Tourism (Expert Advisor in Science)
    • 2019. – 2020. - Institute for Tourism (Expert Associate in Science)
    • 2018. - Ericsson Nikola Tesla (Student internship, working on the project)
    • 2017. - HTL Horwath Consulting (Student internship, working on projects)
    • 2016. – 2019. - Demonstrator Assistant at the Department of Organization and Management, Faculty of Economics and Business, Zagreb
    • 2015. – 2019. - Demonstrator Assistant at the Department of Tourism, Faculty of Economics and  Business, Zagreb
  • Research interests
    • The Future of Tourism and Smart Destination's Planning Development: Entrepreneurship, Technology, Startups, Innovation and Creative Industry 
    • Tourism Destination Competitiveness: Tourism and Hospitality Management
    • Tourism Destination Branding: Specific Forms of Tourism
  • Projects
    • INTERREG DestiMED+ : Ecotourism in Mediterranean Destinations: From Monitoring and Planning to Promotion and Policy Support
    • 2020 - Strateški razvoj turizma općine Starigrad
    • 2019 - Akcijski plan poslovnog turizma Splitsko – dalmatinske županije
    • 2019 - CROSTO
    • 2019 - Lokalna akcijska grupa LAG 5 Korčula
  • Selected papers
    • Melkić, S., Prebežac, D. (2020). Sukob pravednosti i načela poslovne etike u poslovanju zračnih prijevoznika uslijed pandemije COVID-19 - što nam donosi budućnost? Institut za turizam.
    • Melkić, S., Čavlek, N. (2020). The impact of blockchain technology on tourism intermediation. Tourism in the VUCA World: Towards the era of (ir)responsibility, International Tourism Conference Dubrovnik. Tourism. Vol. 68 (2), 128 – 141.
    • Melkić, S., Marković Vukadin, I.,  Roknić, L. (2019). Sustainable tourism - self-deception, idea or reality? Communication management review, Edward Bernays University College. Vol.5 (1), 48 – 81.

     

    GOOGLE SCHOLAR

    CROSBI (CROatian Scientific BIbliography)