Photo: Ilustrativna fotografija

Projects

National Program for Development of Croatian Meeting Industry


Research area : Strategic planning in tourism

Project manager : Mr. sc. Neda Telišman-Košuta

Performer :

Implementation period : 2013.

Client : Ministry of Tourism


Contributors


Stemming from the analysis of the current parformance of the Croatian meeting industry and an overview of current market trends, the National Program for Development of Croatian Meeting Industry sets the goals and vision of this product up to 2020. and it, further, proposes three development programs. The programs encompass: (1) projects leading to investment in congress and meeting infrastructure, (2) projects aimed at improvement of service quality and (3) projects dealing with destination reputation and visibility.