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City of Vukovar: strategic guidelines for tourism development in the period from 2016 to 2020


Research area : Strategic planning in tourism

Project manager : Ph.D. Snježana Boranić Živoder

Performer :

Implementation period : 2021

Client : The city of Vukovar


Contributors

Researchers: Ivo Kunst


First, the situation analysis data including trends in tourism has been updated in the document. In accordance with the new analysisof the situation and trends, SWOT analysis, visions and goals of tourism development were made. The concept of tourism development has also been revised. In accordance with the new sircumstances and the implementation of previusly defined activities, new operational develepoment straties have been defined, as well as the time plan reguired for their implementation.